Yahoo may only respond to relaxed competition Bing, Microsoft’s search engine. But it seems that Yahoo should be wary. Analysts estimate that Bing has the potential to beat Yahoo in the near future.
Although only launched a week, Bing’s market share immediately changed dramatically. This indicates Bing is ready to beat Yahoo.
A report released from the research institute Stat Counter revealed that Bing’s market share in the week after its launch was at 16.3 percent. This amount exceeds Yahoo which has a share of 10.2 percent.
Even so, of course Bing is still far behind if it wants to challenge Google. The king of the virtual world is still number one with a market share percentage of 71.5 percent.
Stat Counter is not the only institution that discloses data that Bing will slowly beat Yahoo. Another pollster, Net Application, said Bing’s market share jumped by six percent in just a few hours after its launch.
However, graphs published by Net Applications indicate that Yahoo and Google shares will not be affected by the launch of Bing.
Some time ago, Yahoo CEO Carol Bart z had said that the incessant promotion of Bing in a short time would not have any effect on market changes.
The statement seems to be aimed at commenting on Microsoft’s marketing strategy to boost Bing’s popularity. According to the news, the company owned by Bill Gates has prepared millions of dollars for the promotion of Bing on a large scale.
Even Bartz had joked that Yahoo would take it easy in the face of competition with Microsoft. They will not succeed with Bing. Microsoft will only gain temporary traction, said Bart z.